Identity and the Museum Visitor Experience
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Identifies five key types of visitors who attend museums and defines the internal processes that drive them there over and over again. This book shows not only how museums can increase their attendance and revenue, but also their meaningfulness to their constituents.
| Autor: | Falkner, John Meade |
| Nakladatel: | Left Coast Press Inc |
| ISBN: | 9781598741636 |
| Rok vydání: | 2009 |
| Jazyk : | Angličtina |
| Vazba: | Paperback |
| Počet stran: | 301 |
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