Marketing Higher Education
1080 Kč
Sleva až 70% u třetiny knih
This book examines marketing from both the market and educational perspectives and offers a view of its value and use within this dialectic relationship. In this respect this book is distinctive.
Autor: | Costley, Carol; Elliott, Geoffrey C.; Gibbs, Paul |
Nakladatel: | Open University Press |
ISBN: | 9780335220328 |
Rok vydání: | 2008 |
Jazyk : | Angličtina |
Vazba: | Paperback |
Počet stran: | 224 |
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