Marketing 2016
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Provides an overview of essential marketing principles within a visually engaging, reader-friendly presentation. This book helps readers develop the knowledge and decision-making skills they need to succeed in competitive business environment.
| Autor: | Ferrell, O. C.; Pride, William M. |
| Nakladatel: | Cengage Learning, Inc |
| ISBN: | 9781285858340 |
| Rok vydání: | 2015 |
| Jazyk : | Angličtina |
| Vazba: | Paperback |
| Počet stran: | 720 |
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