The Adweek Copywriting Handbook
22
%
538 Kč 693 Kč
Odesíláme do 3 až 5 dní
Sleva až 70% u třetiny knih
The Adweek Copywriting Handbook covers every aspect of the copywriting process in simple and easy-to-understand steps for young advertising professionals and old pros alike. Starting at the very beginning of the process, the book shows copywriters how to get prepared to write on a product before moving on to the act of writing itself.
Autor: | Sugarman, Joseph |
Nakladatel: | John Wiley And Sons Ltd |
ISBN: | 9780470051245 |
Rok vydání: | 2006 |
Jazyk : | Angličtina |
Vazba: | Paperback |
Počet stran: | 360 |
Mohlo by se vám také líbit..
-
Unleashing Excellence
Snow, Dennis; Yanovitch, Teri
-
Business Intelligence For Dummies
Scheps, Swain
-
Damodaran on Valuation 2E
Damodaran Aswath
-
What You Need to Know About Project ...
O'Connell, Fergus
-
Crossing the Chasm
Geoffrey A. Moore
-
Balanced Scorecard Strategy For Dummies
Hannabarger, Charles; Buchman, Frederick; Economy, Peter
-
Out of Our Minds
Ken Robinson
-
Data-Driven Marketing
Jeffery Mark
-
Business Development
Sorensen, Hans Eibe
-
ICT Futures
-
Teaming
Edmondson, Amy C.
-
The 10X Rule
Cardone Grant
-
If You're Not First, You'r...
Cardone Grant
-
Time Management For Dummies - UK
Evans, Clare
-
Coaching with the Brain in Mind
David Rock
-
Mastering the Complex Sale
Thull, Jeff