Brand Sense
659 Kč
Sleva až 70% u třetiny knih
Branding has reached a new frontier. In the future brands will have to appeal to the neglected senses: touch, taste, and smell. In this second edition of his book Brand Sense - fully revised and updated to include the latest research and statistics - branding expert Martin Lindstrom shows how it can be done.
| Autor: | Martin Lindstrom |
| Nakladatel: | Kogan Page Ltd |
| ISBN: | 9780749460570 |
| Rok vydání: | 2010 |
| Jazyk : | Angličtina |
| Vazba: | Paperback |
| Počet stran: | 192 |
Mohlo by se vám také líbit..
-
IQ and Aptitude Tests
Philip Carter
-
The New Conceptual Selling
Miller Robert M.
-
Ultimate Aptitude Tests
Jim Barrett; Geoff Williams
-
The Digital Marketing Handbook
Kingsnorth, Simon
-
How to Get Into Oxbridge
See, Christopher; Tan, Robert
-
Driving Performance through Learning
Lancaster, Andy
-
Activate Brand Purpose
Goodson, Scott
-
Excellence in People Analytics
Guenole, Nigel; Ferrar, Jonathan; Feinzig, Sheri
-
Can We Talk?
Matuson, Roberta Chinsky
-
Market Research in Practice
Paul Hague
-
The Success Factor
Gotian, Ruth
-
Leadership Team Coaching in Practice
-
User Research
Marsh, Stephanie
-
Neuroscience for Coaches
Brann, Amy
-
The New Successful Large Account Mana...
Miller Robert M.
-
The Definitive Personal Assistant &am...
France, Sue