The Product Manager's Desk Reference 2E
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2062 Kč 2 403 Kč
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Whatever your business sells, product management is one of the most important functions in the organization's pursuit of profits. Introducing the Product Management Life Cycle (PMLC) model, this book provides the knowledge, tools, and insight you need to establish yourself as a product manager who contributes measurably to your company's success.
Autor: | Haines, Steven |
Nakladatel: | McGraw-Hill Education - Europe |
ISBN: | 9780071824507 |
Rok vydání: | 2014 |
Jazyk : | Angličtina |
Vazba: | Hardback |
Počet stran: | 832 |
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