The Origin of Brands
291 Kč
Odesíláme do 5 až 7 dní
Sleva až 70% u třetiny knih
What Charles Darwin did for biology, Al and Laura Ries do for branding. In their exciting new book, The Origin of Brands, the Rieses take Darwin's revolutionary idea of evolution and apply it to the branding process.
| Autor: | Al Ries |
| Nakladatel: | HarperCollins Publishers Inc |
| ISBN: | 9780060570156 |
| Rok vydání: | 2005 |
| Jazyk : | Angličtina |
| Vazba: | Paperback |
| Počet stran: | 320 |
Mohlo by se vám také líbit..
-
The 22 Immutable Laws Of Branding
Al Ries
-
The Hard Thing About Hard Things
Horowitz Ben
-
The E-Myth Revisited
Michael Gerber
-
The Confidence Code
Kay, Katty
-
Boundaries for Leaders
Cloud, Dr. Henry, Ph.D.; Townsend, Dr. John
-
Competing Against Luck
Clayton Christensen
-
Crush It!
Gary Vaynerchuk
-
Inside the Tornado
Geoffrey A. Moore
-
The E-Myth Manager
Michael Gerber
-
Angel
Calacanis, Jason
-
Hidden in Plain Sight
Chipchase, Jan; Steinhardt, Simon
-
Power
Jeffrey Pfeffer
-
Creative Calling
Jarvis, Chase
-
Reboot
Colonna, Jerry
-
The Business of Platforms
Yoffie David, Cusumano Michael
-
Do Cool Sh*t
Agrawal, Miki