Humanizing B2B
729 Kč
Odesíláme do 5 až 7 dní
Sleva až 70% u třetiny knih
\n
There\'s a new truth in B2B marketing: if you want to move products, you need to move people. To achieve transformational growth, you need to break free from features-led marketing and discover the power of story.
\nAutor: | Cash, Paul; Trezona, James |
Nakladatel: | Practical Inspiration Publishing |
ISBN: | 9781788602518 |
Rok vydání: | 2021 |
Jazyk : | Angličtina |
Vazba: | Měkká |
Mohlo by se vám také líbit..
-
HR Disrupted
Adams, Lucy
-
The Customer Success Pioneer
Lucas, Kellie
-
The Art of Enough
Hall, Becky
-
Hype Yourself
Werner, Lucy
-
Brand Therapy
Smith, Brian
-
How to be a Change Superhero
Carney, Lucinda
-
The Children's Fire
Macartney, Tim
-
Making Workshops Work
Pullan, Penny
-
Lead Beyond The Edge
Murphy, Frederique
-
The Forces of Collaborative Creativity
Comber, Peter John
-
The Every-Year Itch
de Bouter Shillam, Kirsten
-
Purpose Ignited
Cortez, Dr Alise, PhD
-
SORTED!
Jennings, Alice
-
People Not Paperclips
Howard, Kath
-
The Resilience Dynamic
Freeman, Jenny V.; Walters, Stephen J.; Campbell, Michael J.
-
Attractive Thinking
Radford, Chris