Social Media Marketing
1184 Kč 1 752 Kč
A fully updated edition of the award winning textbook for social media marketing. With new case studies on a number of brands including TikTok, Puma and Nespresso and an updated companion website, this book is a must for anyone studying social media marketing.
\nAutor: | Tuten, Tracy L.; Solomon, Michael R. |
Nakladatel: | SAGE Publications Ltd |
ISBN: | 9781529731989 |
Rok vydání: | 2020 |
Jazyk : | Angličtina |
Vazba: | Měkká |
Počet stran: | 488 |
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Managing and Organizations
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